Since 1996, the Existing Industry and Business (EIB) Division of the Mississippi Development Authority has hosted the Mississippi Market Wholesale Show, an event designed to bring Mississippi business owners and artisans together with buyers from around the region. The concept behind the wholesale market is to help budding entrepreneurs introduce their products, and increase business and sales for all participating vendors. The market is not open to the general public; it is strictly for credentialed retail buyers and Mississippi-based businesses showcasing their Mississippi-made products.